Website SEO Building Architecture

Website SEO Building Architecture

  • http://backlinko.com/google-ranking-factors
  • Google does recognize keywords in domains
  • Use dashes not underscores for separating words in pages.
  • Putting keywords in the domain definitely help
  • Footer links should be divided into two groups (actual links having to do with the products sold vs. disclaimers, other)
  • Turn off Cookies to allow page indexing.  You want follow links.
  • Include Image Alt Attributes
  • use 301s and rel=”canonical” and include in sitemap (learn to test Canonical) No violation to use rel=canonical
  • XML Sitemap
  • Link internally and externally
  • Turn on breadcrumbs
  • Always link using anchor text

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